The Rise of Mobile Apps: Why ‘Mobile-Friendly’ & ‘Mobile Responsive’ No Longer Cut It
Just about every business with a website understands why mobile experiences are important. After all, more than 50% of web traffic today flows through mobile devices (Statistica), which leads to a whole lot of dollars. But, what exactly constitutes an effective mobile experience today? Over …
How to Win the Enterprise “War of the Apps” – Even if Your Existing Mobile Apps Stink
Let’s say you’re a product manager or business leader at a Fortune 500 or enterprise business. You’re accustomed to exceptional business results, and you likely have a track record of making savvy investments in your people, infrastructure and marketing – all is well in the …
