How to Make a Mobile App and Make it Viral
This is one of the most interesting topics for mobile app development companies, app developers, and tech entrepreneurs who keep an eye on the mobile apps and games that become popular or go viral on the internet. This debate actually happens that how to make such a mobile app that becomes viral and when it comes to making anything go viral on the internet, there are certain things that help any product go viral and get popularity.
In this article, we’re going to see whether or not there is a formula to make anything popular on the internet. The reason we ponder on making a mobile app viral is that many startups and tech entrepreneurs want to know something about this. They keep on digging to catch the certain trick or formula to make their next app the next big thing.
After observing so many mobile apps and games such as Snapchat, WhatsApp, Viber, Angry Birds, Flappy Bird, Pokemon Go, Prisma and many more, we have come to this point that there are a few things that are must in the process or always become part of the campaign of such apps or games that go viral.
Take a look at those key ingredients that are essential in the app development success:
- Innovative and New Idea: The concept must be new. This means no one ever heard or seen it before. It could the key success point of any mobile app or game that comes along and based on entirely a new idea. It doesn’t limit to the new, in fact, it must be innovatively interesting enough to attract and engage the audience.
- Entertainment Factor: The factor of entertainment is an important key. The entertainment isn’t just amusement. In fact, it must have a flavor of utility and benefit for the users. When you start using that app or playing that mobile game, it must entertain you the way you have never been entertained before.
- The Solution as an Output: It must be a big challenge for a mobile app to actually bring out an output for the user who is actually using it, which should be new, unique, and effective. Prisma brought a newish picture style and format which got viral on the social media. So, the app must have such a feature to give away some kind of output that is either helpful or entertaining for the audience.
The Viral Formula
We’ve seen some key elements that describe the success of any app. The secret key could be the experience of making and launching the apps but the there is no formula to make any mobile app go viral.
This could be a bitter reality to understand. This doesn’t mean it can’t happen or we can’t do it. This happens and anyone who put things together in the process or maybe gain experience by making the apps over the years can certainly do this.
The success of Pokemon Go game wasn’t an overnight success, but rather a result of 20 years struggle. In fact, Casey Neistat, a popular YouTuber and Vlogger, who is known for his classy cinematography and viral videos says that there is no success formula of making a viral video.
It shows that it just happens. You have to find that moment when your product goes viral and you have to live that moment before it gets over.
Have you ever thought?
How many people actually play Flappy Birds now?
How many people talk about Angry Birds today?
I’m sure there would be plenty of people out there, but that insanity is over that was going during the time it was released or became a big thing.
What You Can Do
You can only brainstorm, get the ideas, and create the app.
Of course, there are so many marketing aspects of a mobile app that could play a significant role in making a mobile app successful. We’ll definitely shed some light on the marketing area of an app that may have any role in making your mobile app successful.
But, as far as your next app is concerned, you can work on the ideation process to build the best products (apps) for the audience. Secondly, you should not stop making the apps. Always remember, Angry Bird was a huge hit after 51 flops. What you can do is keep thinking, keep creating, keep testing, and keep learning to make a viral mobile app that turns out huge for everyone.
What would you do for success if you would have to start working on a mobile app?